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How to Invest in Gold in India
For centuries, gold has been considered as a smart investment, especially in times of high inflation and geo-political or economic turmoil. But, while historical investments in gold have been in its physical form such as bars, coins and jewellery, current gold investment options in India and globally include a variety of digital options. Popular examples of new age online gold investments in India
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Written bySumit Narula

Investment Writer
Published 20th August 2024

Reviewed byPrateek Pandey

Last Modified 11th September 2025
Investment Expert

Why Invest in Gold?
Historically, gold investments in India have been made in the physical form and driven by socio-cultural needs. But even today investing in gold is popular due to 2 key reasons:

· Gold acts as a safe haven investment – Whenever there is economic or political uncertainty, gold investments increase in value. This is because historically gold has been an ideal investment option to preserve and grow wealth during periods of economic uncertainty like political turmoil, wars, etc. This mind set continues to this day which increases the demand for gold investments during periods of uncertainty.
Gold is a hedge against inflation – Inflation causes the value of paper currency to decrease with time but this is not the case with gold. Historically gold prices have kept pace with and even exceeded inflation in the long-term. This is a key reason why investing in gold will ensure that your investment will keep pace with rising inflation and grow your wealth in the long term.
Investing in Gold the Traditional Way: Jewellery, Coins and Bullion
Traditionally Gold has been bought in India in the physical form. In many cases, this gold has not as an investment per se, but as a part of various ceremonies like marriage or as part of festivities. However, in most cases, gold purchased in the physical form tends to sit in lockers and rarely, if ever treated as an investment.
Physical gold purchases in India other than jewellery is typically restricted to gold coins and bars. The main drawback of purchasing physical gold is with respect to the costs associated with renting lockers for safe-keeping, purity of the metal and liquidity issues when faced with a financial emergency.
3 Ways to Invest in Gold Online in India: Gold ETFs, Gold Funds and Digital Gold
These days, if you want to invest in gold in India, you no longer have to restrict yourself to buying gold in physical form. Digital gold investment options are available on a variety of online platforms like stock exchanges, Mutual Fund houses as well as mobile apps like Freecharge and PayTM. Such online gold investments in India can be classified into 3 key categories – Gold Exchange Traded Funds (ETFs), Gold Mutual Funds and Digital Gold. Below are the details of these:
Gold ETFs (Exchange Traded Funds) are traded on stock markets like equity shares and their price can change in real-time. Gold ETFs are available in the form of units and they hold gold bullion or stocks of companies involved in mining and/or refining gold as their underlying asset. Gold ETF units can be stored in your Demat account and are a great way to invest in gold indirectly.

What’s more, Gold ETFs in India are typically low-cost liquid trading instruments, which means you can buy or sell them at any time with minimal transaction, fund management or brokerage fees. All you need is an active Demat account to start investing in gold using Gold ETFs.
Gold Mutual Funds
Gold mutual funds or Gold Funds offer another excellent alternative to investing in gold in its physical form. Gold Funds are a type of mutual fund that primarily invest in Gold ETFs, so the price of Gold Fund units are indirectly linked to the market price of gold. In India, Gold Fund units can be purchased from Mutual Fund houses and offer an easy way to invest in gold as an asset class without actually owning it. The basic goal of Gold Funds is to generate wealth by utilizing gold's potential to beat inflation and create wealth in the long term.

Digital Gold
In this era of technology, if you are looking to invest in gold online in India, you can buy gold digitally starting with an amount as low as Rs. 100. Buying digital gold or paper gold online is simple and can be done through multiple mobile platforms like Freecharge and PayTM using online banking or UPI.
Once you have purchased digital gold, the seller will send you an invoice of the purchase. The company from which you purchase digital gold keeps the gold in a secure vault.
You may sell or purchase digital gold from the convenience of your own home, and in times of emergencies, you can even convert it into instant cash as per the applicable market rate. However, many companies offering digital gold have a capping of Rs. 2 lakhs per investor PAN. No such cap is applicable if you are purchasing Gold ETFs or Gold Funds.
Invest in Gold with Government Backing: Sovereign Gold Bonds
Sovereign Gold Bonds are government securities issued on behalf of the Government of India by the Reserve Bank of India (RBI). Sovereign Gold Bonds are sold in denominations of one gram of gold, and their price is based on the market price of gold. The maximum investment currently allowed for individuals is equivalent to 4 kg of Gold.
A sovereign gold bond matures in 8 years and you can receive guaranteed interest at 2.5% per annum on your investment at present. Investing in gold through Sovereign Gold Bonds is simple and can be completed through online banking portal of any major Indian bank or by visiting the bank branch. Alternatively, you can also buy or sell your Sovereign Gold Bonds on stock exchanges in India.
Frequently Asked Questions (FAQs)

Q1. When Is the Best Time to Buy Gold?
Q2. What kind of gold is best for you to invest in?
Q3. Is investing in Gold ETFs and Gold Funds safe?
Q4. Do Sovereign Gold Bonds provide guaranteed returns?
Q5. What is hallmark gold?
ARN No: Oct22/Bg/12F
Sources:
https://timesofindia.indiatimes.com/business/faqs/gold-faqs/advantages-of-investing-in-gold/articleshow/60827317.cms
https://www.outlookindia.com/business/5-reasons-why-you-shouldn-t-invest-in-physical-gold-news-44865
https://www.amfiindia.com/investor-corner/knowledge-center/gold-etf.html
https://www.etmoney.com/mutual-funds/featured/best-gold-mutual-funds/25
https://www.business-standard.com/podcast/pf/what-is-digital-gold-and-what-are-pros-and-cons-of-investing-in-it-121110900055_1.html
https://www.axisbank.com/retail/investment/sovereign-gold-bond/features-and-benefits
https://timesofindia.indiatimes.com/business/faqs/gold-faqs/advantages-of-investing-in-gold/articleshow/60827317.cms
https://www.outlookindia.com/business/5-reasons-why-you-shouldn-t-invest-in-physical-gold-news-44865
https://www.amfiindia.com/investor-corner/knowledge-center/gold-etf.html
https://www.etmoney.com/mutual-funds/featured/best-gold-mutual-funds/25
https://www.business-standard.com/podcast/pf/what-is-digital-gold-and-what-are-pros-and-cons-of-investing-in-it-121110900055_1.html
https://www.axisbank.com/retail/investment/sovereign-gold-bond/features-and-benefits
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